InGAME International is an Arts and Humanities Research Council (AHRC) funded research project led by Abertay University in partnership with Shanghai Academy of Social Science, Shanghai Theatre Academy, Communication University of Zhejiang, Outplay Entertainment, Beano Studios, Perfect World, and InGAME.
This three-year (2020-2023) project aims to identify opportunities for collaboration between the UK and China games industries, including sharing of knowledge, co-production, market access, and mutual sector growth.
The project team is looking to collaborate with games developers, publishers, and related professionals in both the UK and in China on several opportunities, ranging from participation in interviews to co-production of game prototypes involving Abertay students.
InGAME International can provide support to games and games-related companies working across the UK and China. This includes prototyping and de-risking concepts or technologies with a view to entry into the China market, and support to navigate the complex regulatory, commercial and cultural landscape of UK-China collaboration
We welcome enquires from businesses who would like to learn more about how they can engage and work with InGAME International.
If you are a UK or China-based games business, please visit our industry support page to contact us.
InGAME International is home to a diverse, interdisciplinary team with an exclusive focus on UK-China collaboration and growth.